We were recently at Pack Expo, the largest packaging show in North America, and more often than not potential customers were asking for a quote. The only information gathered from them at that point is where they are located. Since no two orders are the same, more information is needed to provide such a number.
1. Order size
Like most orders, the more you buy, the more you save. The same applies to custom printed tape; the price per roll of tape varies on the quantity ordered. Spectra Tapes even offers a free plate once an order of ten cases or more is placed.
2. Material of tape
There are four kinds of packaging tape that can be custom printed; these are polypropylene, PVC, acrylic and gummed paper tape. Prices vary on the kind of packaging tape needed since they are all made of different materials. For example PVC is made of a natural rubber adhesive which costs more than hotmelt adhesive.
3. Color of rolls
If the color of the tape is not standard, it would need to be flood coated. This means more labor is involved in the job since it will to go through the press multiple times; once to get the right background color and again to print the desired logo or message.
4. Tape dimensions
Depending on the width and length of the rolls needed, it will also have an impact on price. Standard dimensions range from 1 inch to 3 inches whereas the length can vary from 55 yards to 144 yards.
5. Number of inks
If you would like to print in one color, it will cost less than a 2 or 3-color job. The way custom printed tape is made is each color is passed through the press separately. If a job requires three different colors, it will need to go through the press three times. In addition, for every color, a separate plate would need to be made. The artwork submitted will be produced into one or multiple plates in order for the ink to be transferred onto the tape. Once purchased, repeat orders will not be charged a plate fee unless artwork is subject to change.
6. Ink colors
There are certain basic colors that are included in the order. If less common colors are needed, an ink match charge will be applied to attain colors such as lime green or sky blue.
Depending on the dimensions and weight of the case and location of where the order is being shipped to, companies will be charged accordingly.